Why Must You Partner With Recognized Brands for Memory Solutions and Consumer Electronics

Adesto Technologies – Delivering Memory Solutions with Unmatched Name Recognition

Adesto Technologies focuses on developing, innovative, low-power memory solutions based on promising type of Resistive RAM technology called Conductive Bridging Ram (CBRAM). They are the only company to deliver industry leading Serial Flash and Next Generation Low Power CBRAM NVM solutions. The company has licensed its technology as an embedded memory to several large SOC (system on chip) semiconductor companies and this enabled them to develop a future road map without limitations. The company expanded in September 2012 when they acquired Atmel’s Data Flash and Serial Flash product lines. The corporate office is located in Sunnyvale, California and has another office in Corbeil-Essonnes, France.

For the flash products the company carries Bluetooth, LCD drivers, phones, appliances, games consoles, copiers/fax, and set-top box. For their embedded in SOC products the company carries smart-card IC, microcontroller, DSP, FPGA, and general SOC. The DRAM line includes servers, notebooks and smart phones. Adesto products also serve mobile, servers and notebooks. The co-founder and president and CEO of Adesto Technologies are Narbeh Derhacobian. Narbeh has over 17 years of industry experience that has worked on discrete and embedded memory technologies. He has over 40 granted patents in various areas of semiconductor memories. The co-founder and vice president is Ishai Naveh. Adesto has enables the following partnerships over the course of the company Adams Street Partners, All this Semiconductor, Applied Ventures, Arch Venture Partners, ATA Ventures, and Harris & Harris Group.

Apple – The Brand You can Trust Always

Apple Inc. is a very well-known and huge publicly traded company headquartered in Cupertino, California. It is currently listed on the NASDAQ and S&P 500 Component. It was founded in 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne. Many will recognize the name Steve Jobs, who is arguably the most influential entrepreneur and visionary of these days and age. Apple traces its beginnings 37 years back, when Steve Wozniak invented the very first personal computer. Apple went public at $22 per share in December of 1980 and generated more capital than any IPO since Ford Motor Company. Its IPO was hugely successful, creating about 300 more millionaires than any other company in history. Between the years of 1986-1997, Apple suffered a significant decline in business and was almost became a non-factor in its respective industry. This was due to the rise of the Macintosh and what we now characterize as PC vs. Mac. Steve Jobs, who was forced out of the company, returned and brought his vision to propel Apple into one of the largest companies in the world today. Today, Apple is a household name and its products such as the iPhone, iTouch, iPad, and MacBook are more popular than ever. The Apple iPhone has revolutionized the mobile phone market and its commands die-hard loyalty from its Apple customers. Steve Jobs passed away in 2011, but Tim Cook took the reigns as CEO of Apple and the company has continued to prosper.

Last year, Apple brought in revenue of $156.508 billion, net income of $41.733 billion, and reported total assets of $176.064 billion. The company currently has around 80,000 employees. To put things into perspective, Apple is the 2nd largest IT Company in the world, trailing only Samsung Electronics. It is also the 3rd largest mobile phone producer after Samsung and Nokia. In addition, is the largest music retailer in the world and the largest publicly traded corporation based on market capitalization? Apple was named the most admired company in the United States in 2008 as well as in the world for a 4 year time period from 2008 to 2012. Today, Apple operates 408 retail stores in 14 different countries. You probably recognize the Apple Store and iTunes Store, which is the go-to program for music for a majority of people. On the Fortune 500 list of top companies, Apple ranks in the top 10, from #18 in 2012 to #6 in 2013.

They are major players in the industries of computer hardware, computer software, consumer electronics, and digital distribution. The company produces a large amount of very well-known products on a regular basis. Its Mac product line includes the Macbook Air, MacBook Pro, Mac mini, and the older iMac. Its iPad products revolutionized and pioneered the tablet market. Its iPod line, including the iPod Shuffle, iPod Nano, iPod Touch, and iPod Classic, built upon existing mp3 players and rose to become the music player of choice. It then combined the iPod technology with AT&T to create the iPhone, which is one of the most successful mobile phones to date. The one unique thing that Apple commands is unusual brand loyalties, which are the intangibles that make the company successful.

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